BBA (Bachelor of Business Administration) in Digital Marketing and Media Management is an undergraduate degree program that combines the principles of business management with digital marketing and media management. This program focuses on training students in the management of digital marketing campaigns and media channels.

The curriculum of BBA in Digital Marketing and Media Management typically includes courses on marketing principles, digital marketing, social media management, search engine optimization, content marketing, advertising, media planning, consumer behavior, and market research. Students are also trained in the use of modern digital marketing and media management technologies and tools such as Google Analytics, social media monitoring tools, and media planning software.

Graduates of this program can pursue careers in various fields such as digital marketing, social media management, media planning, advertising, and many others. They can work in industries such as advertising, media, e-commerce, retail, and marketing agencies.

Overall, BBA in Digital Marketing and Media Management is an excellent choice for students who are interested in pursuing a career in digital marketing or media management and want to learn the latest technologies and tools used in this field. This program provides students with the knowledge, skills, and tools necessary to succeed in the fast-paced and dynamic world of digital marketing and media management.