Overview

Running a business organisation is a very challenging task. One needs to be the master of all trades to be able to run a business successfully, provide employment and inspire employees to do their best. Although, the most important quality or skill required for entrepreneurship is business acumen, it is nonetheless necessary to have professional training in how to use the flair of business management. This highlights the need for an MBA in Entrepreneurship course.

MBA Entrepreneurial Development is a two-year postgraduate degree that provides a distinct perspective on managerial and supervisory skills. The MBA in Entrepreneurship course equips individuals with the necessary knowledge, skills and networks required to become innovators and entrepreneurs. People use it to display excellent entrepreneurial talents, and the programme aims to create unique skills in the areas of communication and management. To be admitted to this academic programme, you must have a bachelor's degree in any subject, particularly commerce, accounting, or statistics.

This MBA programme builds in students, the capability to create business ideas, convert these ideas into services or products, and then design a commercial project to take the business idea to the market. This MBA programme is spread across four semesters. One can pursue the MBA in Entrepreneurship course in full-time, part-time, online, and distance learning mode. The minimum eligibility criterion for this course is a bachelor’s degree in any discipline. The degree guarantees jobs and employment in industries such as automobiles, marketing, agriculture, banking, construction, small and medium-sized business administration, information systems, insurance, and mining.

Syllabus

                Semester

 Core/Elective

 Subject Title

Subject Details

1

Human resource management

Human resource management

Understanding of business operations, organisational and project management skills, ability to understand complex regulations, general IT skills, leadership, teamwork, decision-making, communication skills, and the ability to compile and interpret data are a few basic skills gained from an MBA in HR.

2

Financial management

Financial management

Cash flows, capital budgeting, capital structure and cost of capital, business valuation, mergers and acquisitions, risk management, and payout policies are some of the topics covered in MBA programmes. Capital Markets investigates how financial securities are priced by markets and make investment decisions in portfolios of various types of financial assets.

3

Management process and organisational behaviour

Management process and organisational behaviour

Concentrating on organisational behaviour gives students a solid understanding of how organisations and the people who work within the work. The program's strengths are in groups and teams, social networks, organisational learning, negotiation and conflict management, strategy, ethics and justice.

4

Marketing management

Marketing management

Customer Relationship Management, Digital Marketing, Retail Management, Marketing Analytics, Market-Oriented Strategy Planning, and Pricing are all areas of study in this field. A manager's primary goal in this industry is to maximise business revenue through proper marketing strategies. The issue of customer satisfaction is prioritised by every company's marketing team.

FEATURE COLLEGES

CIMAT

Coimbatore

4.0

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